Nakheel Properties

Driving brand awareness at the Property Investor Show

ExCeL London

The Challenge

To create a show-stopping presence that really made waves for a high-end waterfront property specialist – at a venue nowhere near the sea. A stunning platform to drive brand awareness and attract warm leads at the Property Investor Show, ExCeL London.

Our Insight

To capture attention in a cluttered exhibition environment we needed to devise a powerful visual identity. This was inspired by the concept of ‘Waves’, reflecting the luxury and sophistication of premium waterfront living.

Our Solution

Our stand construction used exquisitely-crafted wooden fins to create wave-contoured feature walls. They surrounded a Dubai Island centrepiece with the magic of water and made a bold statement about quality of construction and design. A wave-inspired lighting installation added drama overhead to deliver maximum impact.

The Experience

Our motor-controlled lighting installation brought the wave aesthetic to life and attracted visitors to the stand, where luxurious furniture and greenery invited them to engage. Cocooned by our wooden wave-contoured walls and neutral palette, the Dubai Island centrepiece became the natural highlight. So much so, that many visitors couldn’t help taking pictures.

Can we create the extraordinary for you?
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Feeling inspired?

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Contact Us

Units B2 - B4
Galleywall Trading Estate
Galleywall Road
London SE16 3PB